Hi all,Here is the print ads that I did art direction for Oxfam with 2 headlines from JP. For the 2nd headline, I tried to do art direction as Megan's recommendation in the class but I had the difficulty in making the words "GIRLS", "LIKE", and "GUYS" align with the word "CHARITABLE" because those words have fewer letters compared with "CHARITABLE".
Feel free to give me feedback. And I appreciate it if you guys can find the typo in my ads.Thank you.
Feel free to give me feedback. And I appreciate it if you guys can find the typo in my ads.Thank you.
Hey Thuy!
ReplyDeleteThese posters are looking oh-so-lovely! I'm loving the color palatte & the design is clean.
A typo I found was the word "GILRS" should be "GIRLS"
oh my gosh. oh my gosh. oh my gosh.
ReplyDeleteThank you. I will edit it.
Another thing is that both ads are almost identical (visually). Yes, the copy is the most important and we need people to read it, but I don't think it has to be the only thing we see.
ReplyDeleteFeel free to explore visual images to compliment the copy.
'Girls like guys' ad:
ReplyDelete- The stacking of the tagline is not working.
- I'd move the QR code to the far left.
- The wedding flourishes are still not working.
- Change the font on 'who are' to a sans serif.
- Give yourself more breathing room on the sides.
- 'Girls' has a type-o.
- The hairline box at the bottom feels a little crowded. Can you let it out a bit?
'Impress her' ad:
The stacking here is looking better. Please apply comments regarding the box and QR code to this one as well. This may involve changing the serif text here and the flourishes to match the other ad (based on your changes there).
Thank you :)
ReplyDeleteI'll make changes.