Here is where I'm at with the second round of headlines for Thuy, really hoping that something is working for them. I will keep attempting to write more but if someone sees one that they like please let me know, it might help direct me. Then below is Marina's approved headlines as well as what I have so far for body copy and the working tagline. Let me know what you guys think.
Thuy:
1. The craftsmanship of the Parthenon, the thick skin of the Apollo, the underbelly of CBGB, all found in a place that isn’t San Francisco.
2. A touch of elegance not even seen at ye Grand Ole Opry house.
3. No need to gussy it up we’re fine with being old. What’s your excuse ye Grand Ole Opry house?
4. Amazing percussions like the Sydney Opera House without worry of koala attacks.
5. The fun of the Apollo without the worry of being booed.
6. It’s good that CBGB closed now punk has a larger place to trash.
7. No music has been heard in the Parthenon for thousands of years, fans still get the same wide eyes when they hear the tunes played in it’s ancestor.
8. From the ashes of the Globe theater you can listen to the sound of drama playing out again.
9. There is no death at a theater as long as the fans keep coming.
10. Some weren’t so lucky our heart goes out to the Tower Theater maybe one day we will be brothers of the marquee again.
11. We can only try to live up to being Majestic.
12. Tonight we listen to the music because who knows what tomorrow will hold.
13. Every night is a celebration for another chance to keep our doors are open.
14. Our struggle was one that surpasses anything you’ve ever seen at Madison Square Gardens.
15. The blues sung at Booker T carried us through our tough times.
16. Tonight is for our fallen comrades, the theaters that didn’t make it.
17. The lights on our marquee shine out to remember the theaters of yesteryear.
18. A comeback on the stage that received a comeback.
19. The curtain draws revealing our history.
20. We have the Garden’s lights, the Apollo’s hide and the Parthenon’s cracks, but we have our own history.
21. You’re hooked to the stage just try and survive your addiction.
22. Each seat is like a note that builds a song.
23. Rising from the rubble and ash of failed hopes and silver screens.
24. Music here is treated with reverence not seen since the old days of the parthanon.
25. The stage holds musicians up so that they don’t fall.
26. More than music, an experience here will resonate your very soul.
27. Music is more than just a collection of notes, our theater is more than just rows of seats.
28. With one tear of a ticket you are transported seeing the columns of the Parthanon rise up as musicians offer notes to the heavens.
29. Close your gapping mouth the show hasn’t even started.
30. You cannot kill beauty that goes so deep.
31. All those years when our stage had gone dark was just beauty rest.
32. Our gilded walls shine as a testament that we have entertained for this long.
Marina:
Headlines:
1. Keith Richards wouldn’t sound so good if he didn’t survive heroin.
2. Ozzy never would have rocked Texas if he hadn’t first pissed on the Alamo.
3. 50 cent couldn’t spit fire if he didn’t have nine bullet holes.
4. There would be no smoke on the water if Hendrix chose prison over the army.
5. Ray Charles couldn’t have felt the music, if he had seen the notes.
Bodycopy:
Other venues wish they had our past. A rap sheet longer than any artist's. Music needs grit in order for the notes to shine through. We didn’t just survive, we overcame all odds. Just to open our curtains.
Tagline:
History made our reputation.
Thuy + JP's campaign
ReplyDeleteWow. Take a look at all these approved lines with edits (and yes, I do hope to see all of them in layout).
9. There is no death at a theater, so long as the fans keep coming.
12. Tonight we listen to the music because we can't know what tomorrow will hold.
13. Every night is a celebration of our doors remaining open.
17. The lights on our marquee shine out to the theaters of yesteryear.
18. Witness a comeback on the stage that received a comeback.
29. Close your gapping mouth. The show hasn’t even started.
22. Each seat is like a note in a building composition.
23. Risen from the rubble and ash of failed hopes and silver screens.
27. Music is more than just a collection of notes. A theater, much more than rows of seats.
31. Consider the times our stage went dark as beauty rest.
20. We have the Garden’s lights, the Apollo’s hide and the Parthenon’s cracks, but a history all our own.
19. The curtain draws, revealing our history.
Marina + JP's campaign:
ReplyDeleteAll copy is approved, with one small request (after survived is mentioned in the body copy, I want to hear what the theater survived).
Headlines:
1. Keith Richards wouldn’t sound so good if he didn’t survive heroin.
2. Ozzy never would have rocked Texas if he hadn’t first pissed on the Alamo.
3. 50 cent couldn’t spit fire if he didn’t have nine bullet holes.
4. There would be no smoke on the water if Hendrix chose prison over the army.
5. Ray Charles couldn’t have felt the music, if he had seen the notes.
Bodycopy:
Other venues wish they had our past. A rap sheet longer than any artist's. Music needs grit in order for the notes to shine through. We didn’t just survive --I want to hear what they survived here--, we overcame all odds. Just to open our curtains.
Tagline:
History made our reputation.