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STRATEGARIA - TARGET RESIDENTS ICONS

Susie Homemaker

(Housewives

/Moms)

Suburban Dad

Tweens

Teens

Young Scholars

(College Students)

Empty Nesters

(47-60)

The Creative Class

Ladder Climbers(Young Professionals)

Power Suits

Techies

Small Business Owners

Golden Agers

(Retirees)

Bourgeoisie

(The Affluent Class)

Outdoor Adventurers

Avg Joe(Blue Collar)

Tourists



Alternative Lifestylers



3 comments:

  1. I Like the blue collar one better with 2 colors :)
    Still not sure about the others, the tweens should be more like these
    http://farm4.static.flickr.com/3483/3808841264_464cb81e2b.jpg

    I think megan meant scrap that hand for bourgeoisie
    http://farm4.static.flickr.com/3254/2343695139_13fc02d99d.jpg
    with a big ring on it.

    Maybe send them directly to her and Roger for faster feed back.

    ReplyDelete
  2. I liked the camera for tourists. If u r using fanny pack, can u make it look more like a fanny pack? It should look funny.

    ReplyDelete
  3. Young scholars sounds like a program for kids, not college students.

    Again, be specific. The point of the site is to make research easy to find, not to leave people wondering where to find what.

    To recap from last class: Use these monikers on the pages for each group but have the navigation be based on more succinct descriptions for clarity.

    ReplyDelete