4/14/11

Strategaria - Home Page

Here are the 15 Target and 15 Industry categories for Strategaria, which will be displayed visually on homepage -

Industry Neighborhoods of Strategaria -


Surburbia

(Home, garden, & pets)


Autoville

(Cars and bikes)


The Playground

(Games and toys)


The School Zone

(Education)


The Social Media Hub

(Social media)



The Refreshment Harbor

(Beverages)


The Garment District

(Clothing, accessories,footwear)


The Kitchen

(Food)


The Financial District

(Financial)



Tech Town

(Technology & electronics)


Nibble Lane

(Confectionery & snacks)


Beauty Blvd

(Health and beauty)


Entertainment Ave

(TV, music, movies, etc.)



The Sticks

(Industrial & agriculture)


The Border

(Travel & tourism)



Target Residents of Strategaria -


Susie Home Maker (Housewives)



Suburban Dad


Tweens


Teens


College Students


Empty Nesters

(45-60)



Art Crowd / Alternative


Young Professionals


Power Suits


Techies


Retirees

(60+)



Bourgeoisie

(The rich)


Outdoor Active Lifestylers (sports)



Average Joe

(Blue collar)


Tourists


Note: this 3x5 grid layout works well. The target residences also match the neighborhood, so I wouldn't change the order of categories.


Megan & Roger - We need you to approve these names. Please give us feedback. This is important for icon design.

Art Directors - So, basically we need 30 icons. Look below at Sarah's post for more info.


Note: Phase 2 of the website will concentrate on sub-categories. But, for phase 1 we are just focusing on these 30 (15 each).

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