5/2/11

strategaria - TARGET RESIDENTS ICONS



Susie Homemaker

(Housewives

/Moms)

Suburban Dad

Tweens

Teens

Young Scholars

(College Students)

Empty Nesters

(47-60)

The Creative Class

Ladder Climbers(Young Professionals)

Power Suits

Techies

Small Business Owners

Golden Agers

(Retirees)

Bourgeoisie

(The Affluent Class)

Outdoor Adventurers

Avg Joe(Blue Collar)

Tourists



Alternative Lifestylers


3 comments:

  1. I thought for teens we agreed with lockers? I'm sorry but that doesn't really represent teens. Maybe teen girls, but not teen guys.

    Also, the alternative lifestyle one looks a little crude. Can we do a tattoo instead?

    ReplyDelete
  2. I concur, maybe a lip ring or tattoo.
    Also i still dont think that the calculator works, if you could try the open sign.... or something else it looks like a calendar to me.

    ReplyDelete